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"If a pharmaceutical/device or other industry representative provides you with
educational material, how does the inclusion of a medical society logo/endorsement
affect the value/perception of the material?"
The options provided for responses were broken down as: Increases trust significantly,
Increases trust somewhat, Does not increase trust at all, and "Other" field, with the option for
the responder to add their own free text to elaborate.
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GUIDELINES - INDUSTRY'S ROLE
Figure 89: Impact of Society Logo/Endorsement on Value/Perception
